Resume′ of Experience
Who We Are
ver the past nineteen years, Lifeline has dedicated itself to raising the quality of pre-hospital medical care in the Philippines. Spearheaded by a group of doctors in 1995, it envisioned the institution of the country's first professional ambulance service that would respond to distress calls from anywhere within Metro Manila at any time of the day or night. To complement this service, Lifeline has, over the years, established firm relationships with Metro Manila's finest hospitals, like Medical City, Makati Medical Center, Capitol Medical Center, St. Luke's Medical Center and Manila Doctors Hospital - became partners in the laudable project.
What We Do
24-hour dispatch center known as the "Red Room" serves as the nerve center of our operations. It is equipped with a special 5-digit hotline, 16-911, an internationally-awarded radio communications network, a computerized database and a detailed map of the entire Metro Manila. Here, highly-trained emergency nurses receive and direct calls, dispatch ambulances based on proximity to the patient's location, offer support and medical advice, keep themselves updated on the current traffic situation, coordinate with Lifeline's doctors and, in effect, synchronize the entire daily operations. Each response team is composed of two licensed nurses (or a licensed nurse and an emergency medical technician) and a transport officer. They are all trained in basic life support at the minimum, and further receive in-house training in advanced life support techniques. They are ably backed up by board-certified emergency physicians who provide on-line medical control. These physicians are our member specialists.
When We Fly
e offer Medical Evacuation Service by land, sea or air anywhere in the Philippines. Airlifts are done in coordination with other service providers, mainly private and commercial aircraft. During Holy Week of 2004, when most doctors were unavailable, one of our emergency physicians, aided by the expert flying skills of a seasoned pilot on board a personal helicopter, performed the rescue of a young lady off Pico de Loro in Ternate, Cavite (where she had fallen and lost consciousness.) Another young lady in critical condition was airlifted from Hong Kong to Cebu in record time using a commercial airliner. Most notable was the evacuation by private jet of an unfortunate government official who had suffered a stroke in Baguio and needed to be flown to Manila for further treatment.
Where We Go
he resounding success of our Emergency Quick Response (EQR) Program is complemented by Lifeline's Inter-facility Transport Program (IFT) which provides non-emergency medical transport for patients. Because of the specialized equipment and training of our crew, Lifeline Arrows is the preferred ambulance service of most of Metro Manila's finest hospitals, as well as those in outlying provinces. Our fleet of Advanced Life Support-capable ambulances has traveled as far north as Ilocos Sur and Tuguegarao, Cagayan Valley and as far south as Mindoro in our ceaseless efforts to provide the best medical care on the road.
Who We Cover
ifeline is often called upon to stand by at significant events where the organizers wish to have an ambulance available in case of an emergency. During the Manila visit of President George W. Bush in October 2003, Lifeline was selected by the US Embassy to provide stand-by ambulance service. In that capacity, the Lifeline ambulance formed part of the official vehicles assigned to the U.S. President and Mrs. Laura Bush.
Our services are not limited by the economic circumstances of our patients. During a routine stand-by in Makati in 2003, our crew noticed a young homeless couple wandering the streets in the pouring rain. The female was doubled over in pain, while her husband was trying to find shelter for them. The Lifeline crew, empowered to save lives, sprung into action! The lady had barely settled down inside the ambulance when her baby was delivered. The baby now carries the name of one of the nurses who helped deliver her.
Even In Tragedy, There Is Hope
ver the past three years, Lifeline has been protecting our freeways. Hundreds of lives have been saved on the South Expressway, but, sadly, some injuries were just too severe. Such was the case when one member of a high-profile family slammed into the back of a jeepney near the Sucat interchange during the early morning hours. The hood of the car entered the windscreen and pinned the driver, a 38 year old father of eight, under the steering wheel. When Lifeline arrived on the scene, they found the victim with massive head injuries. Blood pressure was extremely low and injuries sustained were extensive. Our crew worked for an hour and a half to stabilize and extricate him from the car. Largely in thanks to the care he received at the site of the accident, the hospital managed to keep him alive for an additional 12 hours. His family expressed overwhelming gratitude to our crew for keeping him alive long enough to receive the last sacraments.
For Your Convenience
ifeline further offers Home Care for those patients who need or desire outpatient medical care in the comfort of their homes. This is especially beneficial to the chronically ill and disabled or post-operative patients who have difficulty finding their way to the hospital or clinic for a routine medical check up or change of dressing or tube. Working in harmony with the patient's personal physician, we are able to extend his care at the convenience of both patient and doctor.
Where You Live, Play & Work
ecause of the demand for Lifeline's services, we were invited to expand into Clinic Management. At present, Lifeline offers 24-hour ambulatory care complete with diagnostic and x-ray services within the Ayala Alabang Village, making them the first Lifeline-protected village. Elite schools, such as Beacon School and PAREF Northfield, choose to have Lifeline service their clinics. De La Salle Zobel in Alabang is the first Lifeline-protected school and joins the ranks of other Lifeline-protected property such as Discovery Suites, Citibank Towers, Parque España and Sofitel Philippine Plaza Manila. Yet not all emergencies are high trauma. In our extensive and exclusive coverage of the Metro Rail Transit (MRT), Lifeline has already been called upon twice to deliver babies that could not wait to come out and join the world.
Lifeline currently has 120,000 members, ranging from individuals and families to corporate accounts, and covers approximately 1.2 million people on a daily basis under our safety zones.
With these multiple, interlinked services which Lifeline offers, it is no wonder that the thought of any emergency conjures up the name of Lifeline, whether or not it be medical in nature. Indeed, it is your lifeline in crisis.